Newsletter Summer 09/10

This month’s issue contains:

Recent sampling campaign – The Taste of Yellow
How Social Media assists Christmas Shoppers
Overseas PR Campaign – JC Penney’s ”Doghouse’

And much more…
Click here to view: Newsletter Summer 09/10

Overindulged over the silly season?

GO DETOX EVERYDAY

We all love the good old Kiwi summer – end of year parties, Christmas with the family, New Years parties, BBQ’s and after work drinks in the sun.  It’s a time when we can relax and unwind, and with food and beverage in excess, it can be hard for even the saintliest of [...]

Yellow Pages: The Taste of Yellow

Product Placement was appointed to undertake a nationwide sampling campaign for Yellow Pages,for their quest to find ‘The Taste of Yellow’.
A guy called Josh was the chosen applicant to undertake the challenge- with his brief being that he could only use the Yellow Pages to find his suppliers and create the product for distribution. The [...]

Spice up your salads this summer…

For a bold and delicious yet milder taste try Tabasco® Green Pepper Sauce.  Made from Jalapeno, a milder variety of pepper, Tabasco® Green Pepper Sauce offers a distinctive taste but with less heat so you can pour on the flavour.  It’s perfect for those who love to lightly spice their meal.
Hot Tips:
Add to a whole [...]